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I just finished reading Roosevelt Evan's excellent PR, "Don't Be a Commercial" on using social media (http://www.ibosocial.com/roosevans/pressrelease.aspx?prid=253838) and I'm hoping that this doesn't end up sounding like a commercial.
It's sort of hard though, because when you absolutely love something, you want everyone else to join in. Plus, I'm still floating pretty high from the presentatio...